Lifestyle Art Direction

2021
Art Direction

A collection of lifestyle campaigns for Rockstar Energy.

Passion-forward lifestyle photography featuring Rockstar Energy's core products.
As the lead art director, I developed the vision for all digital marketing campaigns. I managed the development of the creative briefs, shot lists, design themes, models, environments, wardrobe, styling, and worked with our agency partners to execute to perfection.
Brand Team → Yumna Bahgat, Gabe Alonso, Adam Wells, Anthony Vitalli
Art Direction → Eva Rodriguez
Photography → Yuri Hasegawa, Other
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